General SEO6 min read
Generative Engine Optimization: A Practical Guide
Learn how generative engine optimization helps you appear in AI-powered search results.
Alex is a managing editor with 10+ years of experience leading content and SEO teams across SaaS, tech, ecommerce, and digital publishing. He specializes in building editorial systems that balance human judgment with AI-assisted workflows, helping teams produce original, high-impact content as search and discovery evolve. His work spans SEO strategy, content quality frameworks, and adapting content operations for AI-driven search.
Expertise
- content editing
- seo
- content operations
- content writing
- content strategy
Education
- University of North AlabamaBA in English/Professional Writing
Author
Paid Advertising6 min read
Competitor Ad Spend: How to Analyze Rivals’ Budgets
See how much competitors spend on ads and use the data to plan smarter budgets.
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20 Best Search Engines Compared
See our list of search engines that covers international search engines, privacy-focused ones, and more.
Contributor
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Agentic search: How AI agents will decide which brands get found
Agentic search is AI that evaluates and acts on behalf of users. Learn how it works and what it means for your brand visibility.
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What Is an AI Agent? (And What AI Agents Mean for Your Brand’s Visibility)
AI agents research, evaluate, and act on behalf of users. Learn how they work, why they matter for brand visibility, and how to prepare your digital presence.
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The agentic web: How AI agents decide which brands make the cut
AI agents are browsing, comparing, and buying on behalf of your customers. Here‘s what the agentic web means for your brand visibility strategy.